In the fiercely competitive world of online sales, the necessity of minimum advertised price (MAP) violation monitoring cannot be overstated. Manufacturers who distribute their products with a set MAP policy need to be vigilant in ensuring that their pricing guidelines … Read More
price monitoring software

MAP Monitoring in E-commerce

What is Real-Time Price Monitoring
In this article, we’ll explore the importance of real-time price monitoring and how it can benefit businesses of all sizes. What is Price Monitoring? Price monitoring is the process of tracking and analyzing the prices of products or services offered … Read More

Competitor Price Tracking Methods and Why We Need Them?
Competitor Price tracking methods include customer surveys, competitive pricing analysis, conjoint analysis, price tracking sensitivity analysis, price testing, focus groups, historical sales data analysis, and the use of price optimization software. These methods collectively enable businesses to make informed, strategic … Read More

Importance of Price Monitoring in E-commerce
In the fast-paced world of e-commerce, staying competitive is essential for the success of any online business. One key of maintaining competitiveness is price monitoring. Price monitoring is the process of keeping track of the prices of products offered by … Read More

What is Price Positioning?
Price positioning refers to how a product or service is perceived in relation to its price in the market. Imagine you’re shopping for headphones. You see one pair priced at $20 and another at $200. Even without knowing the details, … Read More

Importance of E-Commerce Monitoring Systems
With the recent advancements of technology, online shoppers can regulate their shopping experience according to the information they can gather online, with regard to price tags. According to the Total Retail 2015 report, 85% of shoppers online compare price tags … Read More

Retail & E-Commerce Monitoring
Having a reliable brand is a crucial part of company assets. Although its value is not tangible, having good branding can play an important role to create the perception of consumers when it comes to products. It can also be … Read More

Why Should Manufacturers Monitor Their Retailers?
Preparing a MAP policy and creating a good system for law enforcement with the help of an antitrust lawyer is always a great idea for the manufacturer or brand owner to protect their products and their integrity. Many brand owners … Read More

Determining Price Tags for Your Company
When a newcomer company arrives to the e-market, it should seek for betterment of its sales. Every year more and more companies decide to sell online. And this situation creates a high volume competition for online sales. To keep up … Read More

How to Set Better Price Points?
Dynamic Pricing is a strategy for any business owner who is in the competition of e-market which provides flexibility of the prices. This strategy tailors the prices of goods or services for better sales rate. An effective dynamic pricing can … Read More